Internet enterprises are more skilled in the application of data, which makes the online purchase process evolve from the traditional funnel model in the early, middle and late stages into a complex interconnected network. Getting off-line customers can affect the online transformation experience, and vice versa. Large OTA and e-commerce giants have succ...
The upsurge of small towns with national characteristics originated from Jiangsu and Zhejiang, and then the pastoral complex came out of Jiangsu and Zhejiang. Wuzhen, Huanghua Bay, Mogan Mountain, Oriental Pastoral, Funds Town, Tongli, Lujia Village, which have a reputation outside, are also famous. From model to national promotion, we are in the forefro...
Even in the face of such a huge consumer population and market, the situation of single hotels is much more difficult than that of chain hotels. On the one hand, the lack of professional operation and management personnel, less access to customers and high cost, low overall quality, lack of brand operation, lack of centralized procurement advantages, lea...
Summer interns were sent away, and summer temporary workers were not needed because of the sharp drop in rental rates. Holiday hotels and accommodations with parent-child tours as their target customers, the whole summer reception scene was too similar to the replica of Hunan Satellite TV program "Where is Dad". Mothers were busy looking for places and a...
It is a general trend that the traditional scenic spots are transforming to the new direction of culture and tourism. How to get rid of the "ticket dependence" of traditional scenic spots? Where is the direction of the development of cultural tourism industry?
For a long time, listed companies in traditional scenic spots have been criticized for thei...
Recently, the China Tourism Research Institute released the World Island Tourism Competitiveness Report. The report shows that the total number of islands in the world is more than 50,000, with a total area of 9.97 million square kilometers, accounting for about 1/15 of the total land area. It is estimated that more than 600 million people live on island...
Shanghai Xujiahui Yaduo Beauty Film Hotel is jointly built by Yaduo Group and Shanghai Fine Arts Film Studio (hereinafter referred to as "Shanghai Beauty Film"). It is the first time that Shanghai Beauty Film IP has landed in the hotel industry. It is also another brand-new attempt of Yaduo IP Hotel. It is reported that the two sides will continue to car...
With the gradual landing of 5G practical application, artificial intelligence is on the right track. This change from the field of science and technology seems to be rolling in the spring, from which every industry has smelled the opportunity.
What are the opportunities for the Wen tourism industry? What kind of sparks does science and technology + c...
With the improvement of urbanization level and the demand of cultural tourism market, outdoor powerless amusement parks are gradually becoming a new type of amusement products, and gradually forming a pluralistic combination with education, rural areas, scenic spots, vacations and IP development environment. In the future, China's outdoor unpowered paren...
The reason why Orange Crystal Hotel has achieved so much in such a competitive market and the hotel industry tends to be saturated is closely related to its high-level design sense and strong functionality. Minimalism is undoubtedly an important characteristic of orange crystal hotel design, and it is also the general direction of its design style. The m...
